Cowes Harbour Commission
Peta is the Communications Officer for Cowes Harbour Commission, the statutory harbour authority for Cowes Harbour. The Commission also provides services and moorings for harbour users on a competitive and commercial basis.
Cowes Week Ltd 2001 - 2008
Peta has looked after all the PR and media interests on behalf of Cowes Week Ltd (formerly Cowes Combined Clubs), organisers of the World’s oldest, largest and most prestigious sailing regatta.
Exercise TRANSGLOBE
The Joint Service Adventurous Sail Training Centre (JSASTC) is deploying three Challenge 67 Sail Training Vessels (STV) from Gosport on a year long circumnavigation of the globe, planned to include participation in the Rolex Sydney to Hobart Race in December 2009 and Antigua Race Week in May 2010. All circumnavigation legs will be conducted as Adventurous Training expeditions and will be either cruises in company or races in the spirit of Corinthian competition with the emphasis on safety, seamanship and teamwork.
A Tri-Service Adventurous Sail Training Exercise taking place over the course of 13 legs between July 2009 and July 2010.
The crews will be sailing on 67ft steel hulled ex-Global Challenge yachts. PR Works has been appointed to handle Media Communications and Peta is fulfilling the role of Press Officer.
Gill 1991 - 2006
Peta worked with Gill for 15 years (1991- 2006) handling their media, PR, event and sponsorship requirements.
Hector Macdonald - Launch of 'The Storm Prophet' 2007
J.P. Morgan Asset Management Round the Island Race
Peta is the Island Sailing Club’s Race Press Officer writing all Race media communications and competitor E-Newsletters for the ISC, the host organisers of the famous annual one-day J.P. Morgan Asset Management Round the Island Race.
On Race Day, Peta and her media team spend many hours communicating directly with their pre-determined selection of yachts competing across a variety of classes. Combining these first-hand reports with those supplied by Race Officers and volunteer spotters allows the media team to provide the very latest news to the media and to the Race website in a rolling news programme operating from dawn until dusk!
Clients & Campaigns
Nexus Marine AB
PR Works has ceased handling global media relations and sponsorship support for Nexus Marine AB after doing so since March 2008. These roles have been taken in house by the company’s new owners based in New Zealand.
PYC/Ker Yacht Design
Royal Yacht Squadron
PR Works has provided PR services to the Royal Yacht Squadron since 2003. The Yacht Club, as it was first known, was founded 1 June 1815 at the Thatched House Tavern in London.
Sail TV
Sail, Power & Watersports Show
The Sail, Power & Watersports Show returns to Earls Court in November 2008. The event for all water enthusiasts is back...better than ever... from Wednesday 26th November - Sunday 30th November.
Sailing Logic
Sailing Logic actively encourages newcomers to take up sailing whilst providing the best platform available in the UK to develop skill sets to the highest level across a multitude of disciplines. For the past five years Sailing Logic has won the Royal Ocean Racing Club's coveted 'Sailing School Yacht of the Year' award, an endorsement of excellence that is unparalleled in the industry.
Scorpion RIBs
Scorpion RIBs Ltd has appointed PR Works to support its next-stage of development utilising our skills in marketing, design, media and PR.
Skandia Cowes Week 2001 - 2008
Peta is the former Press Officer for Skandia Cowes Week, the world’s oldest and largest sailing Regatta. For eight years she worked closely with, and represented the media & PR interests of the organisers, Cowes Week Ltd, and the former title sponsor as well as all of the event’s supporting sponsors. She resigned her role in 2008.
World Cruising Club
World Cruising Club (WCC) approached Peta in 2004 to give them some strategic marketing advice ‘and a bit of PR help from time to time’. She went on to work with them for six years as UK PR Manager, helping to formulate media strategies, writing and editing plus handling UK press liaison during the ARC and World ARC. She only resigned the role in late 2009 to free up time for other interests.
